In 10 years from now, India will have half the water it needs for agriculture, industrial and domestic use

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Groundwater has been extracted extensively to meet our growing needs

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As the water crisis deepens, our farmers risk getting impacted the most

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CORE BELIEF

Water is a shared common resource for all. At Hindustan Unilever Foundation (HUF), we believe that water must be managed and governed through informed and collective action by citizens and their representatives.

APPROACH

HUF set up the ‘Water for Public Good’ programme to focus on addressing water challenges for India’s rural communities and farmers. Under ‘Water for Public Good’, we partner with non-profit organisations for collective action on water conservation, governance, and judicious water use. Across diverse river basins and hydrogeological zones, three core pillars define our work with rural communities:

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    Build water numeracy to help quantify availability, budget, and allocate water use

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    Promote scientific citizen-led water conservation and governance efforts

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    Drive behaviour change for responsible water use in agriculture

IMPACT

HUF programmes deliver impact on environmental, economic, and social metrics. Impact is rigorously measured and independently assured every year.

Environmental
980 Billion Litres
of water potential secured
Economic
10 Million Person Days
of employment generated
SOCIAL
7200 Community Led Institutions
created
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NEWS & UPDATES

India Diaries

Basti, Uttar Pradesh

India Diaries

PAN - INDIA

The onset of COVID-19 in India brought with it massive social disruption, affecting the vulnerable populations at the bottom of the pyramid severely.…

India Diaries

Pan-India

India is experiencing its worst ever water crisis. How did we get here? News stories on India’s water crisis start peaking just as summer sets in. I…

updates

Why are we only assuming the worst

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Leave No Household Behind

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Job generation in Rural India

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updates

HUL Stands with the Nation

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The first mile goes a long way

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Seed Distribution programme in Gujarat and East Uttar Pradesh

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PARTNER

It takes collective effort and will to help India’s rural communities overcome their water challenges. Partnerships are critical to our programmes as we work with state governments, funders, industry bodies, academia, and civil society organisations. Please reach out if you can help us build a water secure future for India.

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